Barbie EXTRA Music Video
10 weeks from receiving assignment to the launch date. The ask was tremendous, so I immediately went into action by surrounding my team and myself with the best in the business to help bring this to life. My list of things to do: Get the best choreographer on board. Start the team on creating 3D renders. Close your eyes and imagine the most fantastical hyped up world where these unique dolls should live. And then edit, animate, and make it feel EXTRA. Mission accomplished!
Production Partners:
Beta Petrol, WhiteHousePost, Carbon VFXRole/Company:
Head of Video Production for Dolls, MattelDate:
08/03/2023