Barbie, Fashionistas Music Video

What better way to demonstrate the diversity and fabulousness of the new Fashionistas line-up for Barbie than with a stop motion music video? Every decision on framing, styling, and motion was made with great intention, as we partnered our best creatives and designers at Mattel with the wonderful storytellers and animators of Brand New School, complimented by a score from the musicians at Beta Petrol. The 10-shoot days were tedious, but the result was something that garnered a lot of press and praise.